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Tracking / Client Overview

Karem Woodcraft

Tracking health, attribution and operational reporting for Karem Woodcraft.

⚠ Partial Demo Data Live Connection
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Today Dataset: 1 Sep 2026

Tracked Events

5

Karem activity only

Top Event Types

Phone Clicks 3
Form Submissions 2

Paid Leads

2

Calls, forms and paid enquiries

Top Lead Types

Form Submissions 1
Phone Clicks 1

Orders

0

Attributed Karem orders

Top Ordered Products

Attributed Revenue

$0.00

Karem revenue only

Top Revenue Products

Client Overview

Attribution mix, capture health and the current Tracking Insights connection profile.

Attribution Snapshot

Demonstration first-touch acquisition mix.

Google Paid 58%
Organic Search 21%
Direct 13%
Referral 8%

Tracking Health

Demonstration capture and mapping indicators.

Healthy

Campaign ID coverage

100%

Ad group mapping

98%

ReachLocal attribution

97%

Failed captures

0

Tracking Connection

Current Stage 2A integration profile.

Tracking platform

UWM Tracking Insights

Active

Production environment

Karem Woodcraft

Identified

Attribution profile

Google Ads + ReachLocal Hybrid

Configured

Live Nexus data

Not connected

Stage 2B

Operations

Reporting, Ads reconciliation, imports, diagnostics and client-specific operational work.

Reporting Centre

Interactive Stage 2A preview combining Tracking Insights and Google Ads reporting.

Visual Prototype
11 July 2026 Tracking + Ads demonstration data
Overview Budget & Traffic Conversions Tracking Campaigns Commerce Anomalies

Google Ads Spend

$214.52

$2,481.70 month to date

Budget Position

+4.1%

Slightly above target pace

Clicks / CTR

73 / 2.6%

Demonstration Ads performance

Tracked Leads

6

Phone, form and email activity

Budget Pacing

Cumulative Google Ads spend compared with the month-to-date target.

Spend vs Target
Demonstration cumulative Google Ads spend compared with target pace
Actual spend Target pace

Import Centre

Future Google Ads exports, mapping files and import guidance.

Planned

Google Ads performance export

Campaign, spend, clicks, CTR and conversions

Upload

Conversion action mapping

Match Ads actions with Tracking Insights events

Configure

Export guide

Required reports, columns and date ranges

Guide

Diagnostics & Forensics

Future anomaly investigation using connected evidence.

Planned

Missing campaign or ad-group IDs

Scan tracked paid visits for incomplete URL attribution

Audit

Date and time log scan

Inspect relevant debug and error log windows

Scan

Connected evidence

Tracking, abandoned carts, Ads mapping and SSH

Cortex

Karem Intelligence Modules

Planned drill-down areas supporting reporting and forensic work.

Planned

Live Events

Calls, forms, email clicks, orders and tracked activity.

Planned

Customer Journeys

Acquisition, sessions, returns and conversion journeys.

Planned

Returning Visitors

Repeat visits, original sources and later conversions.

Planned

Abandoned Cart Intelligence

Cart activity, checkout progress and recovery signals.

Planned

Revenue Attribution

Orders and revenue connected to acquisition journeys.

Planned

Google Ads Mapping

Campaign, ad group and conversion-action coverage.